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Graphic Design Terms Everyone Should Know
4 days ago
It can be hard to communicate with a design team on a project when the designers speak their own language. That's why we have a rundown of words you may come across frequently that can save you fro...
Continue Reading5 Rootin’ Tootin’ Country Western Products
Oct 28
Country Western isn't just a type of music genre, it's become an entire culture in the American West and around the world. Cowboy culture dates back to the 19th century when ranchers settled in New...
Continue ReadingCase Study: These Calendars Aren't Week
Oct 21
Objective: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high-perceived value. Product: Beach Trifold Calendar Personalization: The bank ...
Continue ReadingA Quick Guide to Promotional Bags
Oct 14
Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...
Continue ReadingYour Guide to Drinkware
Oct 7
Mugs, tumblers, and bottles...oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your brand....
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Sep 29
When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...
Continue ReadingCase Study: Yes, We Can!
Sep 22
Description: Kan-Tastic Industry: Food Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out at...
Continue Reading7 Promotional Products Perfect for Weddings
Sep 14
Adding names, monograms, or wedding dates to wedding favors is a great way to increase the wow-factor of any event. After everyone leaves the reception, these personalized gifts are there to help t...
Continue ReadingThe Power of Perceived Value
Sep 7
In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...
Continue Reading8 Promotional Product Ideas for Students of All Ages
Aug 31
Whether it's a Big 12 university or an elementary school, people love to show off their school spirit! So, we chose eight promotional products that are perfect for both students and teachers of all...
Continue Reading6 High-Tech Promotional Products
Aug 24
It seems like there are new cutting-edge gadgets coming to market every day. It's getting hard to keep up with what is really going to make your life easier and what's just hype. We've put togethe...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Aug 16
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But have you ever considered storytel...
Continue ReadingLocal Roots: Promotional Products Born in the USA
Aug 9
There's something powerful about choosing American-made products, especially in the world of branded merch. Whether it's supporting local jobs, shortening turnaround times, or showcasing standout c...
Continue Reading6 Promo Products to Freshen Up Your Employees' Wardrobes
Aug 1
The Voyager Jacket Go ahead, chart a course for adventure! This waterproof breathable, packable rain jacket is the right choice for any destination and will be your new favorite travel companio...
Continue Reading4 Promotional Products that Give Back
Jul 25
Are you looking to capture people's attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back to a...
Continue Reading6 Rainy Day Promos!
Jul 18
A bit of rain doesn't need to stop your marketing plans. If you're hosting an outdoor event, greeting customers, or getting employees ready for changing weather, the right promotional products can...
Continue Reading8 Corporate Gifts for Your Employees
Jul 10
The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift...
Continue ReadingCase Study: Fun in the Sun
Jul 3
Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...
Continue ReadingTop 10 Promotional Product Ideas for the Construction Industry
Jun 26
Whether you're working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional product...
Continue ReadingYour Product Decorating Questions Answered
Jun 18
You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...
Continue Reading6 Retro Products That Are a Blast From the Past
Jun 11
No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Jun 4
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a Niels...
Continue Reading6 Rainy Weather Promotions
May 27
Spring is finally here! You know what that means: flowers are blooming, birds are chirping, and the days are getting longer. It also means lots of rain, from light spring showers to booming thunder...
Continue ReadingCase Study: It’s a Date!
May 20
Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...
Continue ReadingHow to Protect Your Business From Hackers
May 5
Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluab...
Continue Reading#Instagram Inspiration
Apr 20
Instagram is a fun app where you can discover the latest info on celebrities, influencers, and yes, even inspiration for promo products! From mega water jugs to party décor, see what is tren...
Continue ReadingCase Study: Getting Bent out of Shape for More Business
Apr 13
Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...
Continue ReadingHow to Choose Uniforms the Whole Team Will Love
Apr 5
If you've been in the workforce for a couple of years, you've probably had to wear a company uniform at one point or another! Across all industries, trades, and professions, uniforms are common - t...
Continue ReadingCase Study: Insuring Happy Employees
Mar 29
Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end ...
Continue Reading6 Great Bank Promo Items
Mar 21
It's time to shake things up in banking! The right promotional products can create added value for your customers while also driving traffic back to your business. There's a huge opportunity to swi...
Continue Reading8 Dental Products That Will Make You Smile
Mar 14
Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that...
Continue ReadingCase Study: This Event Needs More Cowbell
Mar 7
Description: Cow Bell Industry: Trade Show / Convention / Events What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runner...
Continue Reading6 Wedding Promotional Products to Celebrate
Feb 27
Whether you're planning your dream wedding, you host weddings, make dresses, or plan them for a living - these six promotional products are sure to capture the magic of the big day! 4" Round Ab...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Feb 20
So, you're launching a new product or service? Congratulations - what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwh...
Continue ReadingCase Study: Wave Hello to Promotions
Feb 13
Description: Custom Wave Cap Industry: Automotive What it was purchased for: The client was looking for a signature cap that would be unique, high-quality, and something that the recipient wo...
Continue Reading7 Brilliant Bamboo Promotional Products
Feb 5
You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibl...
Continue Reading10 Tweetable Quotes for Motivation
Jan 29
People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...
Continue ReadingWhy You Should Be Having More Fun at Work
Jan 22
In the past, the words "work" and "fun" were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are enjoying yourself at wor...
Continue ReadingPrint's Not Dead: How Print Products Can Work for You
Jan 14
In the past decade, many businesses have moved away from print marketing to focus almost entirely on digital marketing. You may have even heard people say that print is dead. However, print media h...
Continue ReadingCase Study: Brighten Their Day
Jan 7
A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will ...
Continue ReadingCase Study: A New Way to Do Cross-Promotions
Dec 30, 2025
Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch Goal of Promotion: Promoting Store Sales Description of Case ...
Continue ReadingA Case Study in Promo: A Medieval Dinner Theater Chain
Dec 23, 2025
Romanticizing medieval European life, particularly medieval fantasy life, has a distinctly modern allure. Americans especially have a deep affinity for medieval culture, evident not only in our med...
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